Esports Business

Finding and growing your business in esports is one of the more challenging aspects in the industry. You’ve planned an event, spent all this time making sure everything is perfect but you’ve missed the mark entirely with your audience? Don’t worry I’ve been there and I know how it feels.  In addition, worrying about profitability, making sure you’re reaching the right audience, putting on an esports event or preparing to reach out to a new segment in esports is always a challenge.  Since 2011, I’ve run an esports company that went from 500 views for my first tournament to hosting a live event in a hockey arena! I successfully exit BEAT esports (my company) in May, 2020.  My specialty for growing your business in esports is ensuring that you are authentic to your audience and that you’re not missing the mark.  When I started in esports, I wish I had a lot more information and guidance but it simply wasn’t as easy to reach publicly. If you’re looking to get knowledge on growing your esports business (whether you’re a new company or existing company), bridging the gap between as a non endemic entering esports, approaching sales as an esports organization, reaching out to customers in esports, finding an esports niche, strategic planning or consulting in Toronto, Canada. These articles will help you.  If you have an idea, question or need some advice or just simply want to discuss the business of esports with someone, feel free to reach out and I’ll attempt to answer your questions.

How big will esports become meme photo

Esports is bad and needs a reset

by

I’ve wanted to write this for a while as the esports industry is going through some difficult times. That includes layoffs, team shuddering / being dropped, invoices not being paid and a whole laundry list of public companies nearing -90% from their all time highs. Your esports heroes from 2011 – 2015 which some might call the golden age are either retired, working somewhere or no longer in the industry. In the cover photo for this articles. That’s me and my friend Greg from back in the Dota 2 days. Yes, that’s us memeing the “how big will esports become”.

The esports bear market, layoffs and more

by

It’s been a while. In fact almost one month. It’s been a busy month on my end and I wasn’t able to write too much lately. However, I’m going to talk about some of the latest in the esports new and unfortunate layoffs / closures in the industry. Layoffs & Closures Numerous layoffs have impacted the esports industry. Canadian based waveform entertainment is rumored to have laid off nearly 50% of its stay nearly a month ago. 100 thieves + other industry titans have also been laying off staff due to macro economic uncertainty + trimming. I am sorry to

Esports – What to look forward to in 2023

by

Overview Esports, in its most basic form, has been there since the 1970s and then revived itself in the 90s with Quake, but it hasn’t been until the past ten years that it has developed into a larger mainstream industry. Like most sectors, this one is currently impacted by significant global events. The return of spectators to live esports events in 2022 was one of the major esports event developments, following the measures put in place as a result of the COVID-19 epidemic. One of the largest cryptocurrency companies in the world, FTX, filed for bankruptcy last month. TSM, one