Esports Business

Finding and growing your business in esports is one of the more challenging aspects in the industry. You’ve planned an event, spent all this time making sure everything is perfect but you’ve missed the mark entirely with your audience? Don’t worry I’ve been there and I know how it feels.  In addition, worrying about profitability, making sure you’re reaching the right audience, putting on an esports event or preparing to reach out to a new segment in esports is always a challenge.  Since 2011, I’ve run an esports company that went from 500 views for my first tournament to hosting a live event in a hockey arena! I successfully exit BEAT esports (my company) in May, 2020.  My specialty for growing your business in esports is ensuring that you are authentic to your audience and that you’re not missing the mark.  When I started in esports, I wish I had a lot more information and guidance but it simply wasn’t as easy to reach publicly. If you’re looking to get knowledge on growing your esports business (whether you’re a new company or existing company), bridging the gap between as a non endemic entering esports, approaching sales as an esports organization, reaching out to customers in esports, finding an esports niche, strategic planning or consulting in Toronto, Canada. These articles will help you.  If you have an idea, question or need some advice or just simply want to discuss the business of esports with someone, feel free to reach out and I’ll attempt to answer your questions.

Selling your business in esports

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Selling your esports company can take a long time and seem like a huge mystery. It’s incredibly stressful as the company you built can finally pay off. Or will it? There are some pitfalls to avoid when selling any business. If you’d like to know a bit more about me and my accomplishments please visit the link and check it out. Please note, I am not a broker and these are my personal experiences dealing with other companies. So there you have it. 12 quick tips to selling your esports company. Feel free to reach out and contact me. I’m

How to get sponsorship in esports

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If you want to plan an esports event and break even or make a profit, chances are you’re going to need sponsors at this current time. According to Newzoo, industry estimates say that sponsorship is a whopping 50-60% of current revenues. Over time, there will be a shift into media rights and merchandise / tickets but that is a while from now. So if you’re a new tournament organizer, looking to network in esports and make a name for yourself, or you’re a future team owner, how are you going to get sponsors? Here’s a quick guide on my experiences

Esports Pitch Deck

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Today i’ll go through a walkthrough on creating an esports pitch deck. If you’re new to my blog make sure you check out other articles such as budgeting an esports event, networking in esports and more esports articles. For the purposes of this article, I’m going to refer to Guy Kawasaki’s 10 / 20 / 30 rule on pitch decks but tailor it for esports specifically. I’ll walk through all 10 slides and give a few examples of my own + mistakes I made along the way. By no means am I an expert in pitch decks but I am